The world of mother and baby fashion

JoJo Maman Bébé, the UK’s leading parent and baby specialist stocks the full range of exciting and imaginative baby and children’s collections, maternity styles, nursery products, gifts and toys. 

The initial product range was heavily inspired by traditional French Breton-style nautical clothing, a theme that became part of the company's brand image, followed by an expansion into a broader range of baby and children's clothing.